Why Would You Ever Walk Into a Starbucks Again?
Client: Starbucks K-Cup Pods
Insight: People like to waste time and money on Starbucks rather than make coffee at home.
Big Idea: Starbucks K-Cup Pods allow you to brew your own coffee at home, so you no longer have to wait in the notoriously long lines and pay for pricey drinks at Starbucks coffeehouses.
Art Director & Copywriter: Isabella del Rey
Outdoor
Billboard receives data from local gas stations to display real-time gas prices.
This project has not been commissioned or approved by the client. It was created solely for a class.